INDUSTRY EXPERTISE
In addition to our comprehensive service capabilities, Extension Media employs teams of industry experts focused on specific vertical markets. This strength empowers us to gain insight into high-growth competitive industries so that we can deliver compelling, credible content to your key audiences.
We bring this deep experience across a variety of industry sectors, including:
• Electronics
• Mobile/Wireless
• Software/IT
• Biotechnology/Healthcare
Gina Roos
Editorial Director, Electronics Market
As Editorial Director, Electronics Markets, Gina develops and edits clients' custom media, as well as helping clients focus their customer outreach and editorial strategies.
As a business and technology writer, Gina has written hundreds of articles for several influential trade publications in the electronics industry. She has also been a guest speaker at electronic industry conferences. Before founding her technology writing firm in 1994, she was a technology editor at Electronics
Purchasing magazine in Newton, Mass., where she covered electronics industry
trends. She has interviewed key decision makers at electronics components,
electronics equipment, contract manufacturing and distribution companies to
determine and examine industry trends.
Gina Roos has a Bachelor of Science degree in Journalism from Suffolk University in Boston, Mass
Contact Gina at groos@extensionmedia.com
Matthew Nelson
Editorial Director, Mobile/Wireless Markets
As Editorial Director, Mobile/Wireless Markets, Matthew is responsible for developing and editing client's custom media and developing our editorial strategy in this important market.
Previously, Matthew was a Senior Editor for Information Week magazine where he headed up the Pervasive Computing section. Matthew was also a Senior Writer at InfoWorld magazine, covering security, e-commerce and other topics. He has also spent time as a San Francisco based freelance writer and journalist covering high technology and other issues for a variety of publications. His most recent work includes "Bluetooth: 2nd Breath or Last Breath?" and "3G Wireless Communications: Evolution not Revolution" for Intellectual Capital Associates' ICASyndicate, and well as "Looking to India?" an executive profile of the CIO of Owens & Minor, and a separate profile of Network Associates for SiliconIndia. In his spare time, he is currently editing the rough draft of an independently written fictional novel.
Contact Matthew at mnelson@extensionmedia.com
Claudia Graziano
Editorial Director, Software and IT Markets
As Editorial Director, Software and IT Markets, Claudia is responsible for developing and editing clients' custom media, as well as helping clients focus their customer outreach and editorial strategies.
Claudia has worked as a writer and editor in San Francisco for the past 12 years. She has held senior editorial positions at InformationWeek, PCWeek (now eWeek), LANTimes (now Network Computing), and DMBS Magazine (now Intelligent Enterprise). Additionally, Claudia has written on a contract basis for Wired, CIO and Data Communications, as well as Hewlett-Packard Co., AppStream Inc., Investment Marketing Inc., govWorks Inc., Cedars-Sinai Medical Center and CMP Media Inc.
Claudia has a Bachelor's degree in English from Santa Clara University, where she graduated cum laude and received the William Randolph Hearst Scholarship for Journalism.
Contact Claudia at cgraziano@extensionmedia.com
